Worked with hype team to help Optimum communicate its
technology to a broader Web3 audience —as their weekly network revenue grew to 150–190 ETH from latency reduction.
From BSKT education and product storytelling to NFT and mainnet campaigns, I helped bring Alvara’s vision for on-chain asset management to life — reaching $100K TVL, 100+ BSKTs created,and a sold-out NFT collection with 313 holders.
Translated ORO’s complex AI-data story into simple, engaging visuals, contributing to a campaign that reached 380K waitlist signups ahead of its public beta following a $6M fundraise.
I helped shape the visual identity and IRL experience for Parallel Summit at EthCC 2024, co-hosted by Sei and Aptos, attracting 1,700+ attendees.
I developed Solis’ visual identity and creative direction to position it as a modern, tech-driven energy brand—bold, futuristic, and still
approachable.
I redesigned TURB-V’s brand by moving away from the familiar visual language of renewable energy to a modern infrastructure and technology company—giving the business the credibility and scale expected of a capital-intensive energy company.
I built a conceptual brand identity with a bold visual language for NOS renewables.